15+ years.
A path built on purpose.

Head of Product & Design

Leading cross-functional teams of engineers and designers to ensure products meet requirements and business goals at this AI platform for the fashion industry. Also guiding Support, Sales, and Customer Success teams to align around product vision.

• AI platform for fashion
• Cross-functional team leadership
• Product strategy & roadmap
• CS & Sales alignment

Senior Design Manager

Led design across SanarFlix, Sanar Residência Médica, Sanar Pós, and Fellowship, Brazil's leading medical education suite for students and practising doctors. Owned UX strategy and design quality end-to-end, partnering with cross-functional leaders to define vision and goals while guiding the team, practices, roadmap, and individual growth.

• Multi-product design leadership
• Portfolio consolidation strategy
• Roadmap & vision ownership
• Team growth & mentoring

Senior Design Manager

Led and scaled the design team at Brazil's largest healthcare group, driving research and development of digital health products. Managed design quality, headcount, and budget. Led multiple product initiatives and owned Design Ops with executive oversight.

• Design Ops org & practice
• Headcount & budget ownership
• Executive stakeholder alignment
• Digital health product strategy

Product Design Manager

Led team guidance, delivery, and roadmap at EBANX, a large-scale fintech connecting global companies to local payments across Latin America. Owned the UX for B2B products: EBANX One (the merchant and company experience), payout solutions for merchants and payees, and payment touchpoints for end-users across Brazil and LATAM. Created and maintained product design good practices across the team.

• EBANX One · B2B merchant experience
• Payouts · End-user payments
• Design practices & team guidance
• Fintech · Brazil & LATAM

Product Design Lead

Focused on project and process development at this marketing SaaS platform. Led end-to-end research for product improvements, guided the team, and contributed to early AI initiatives.

• End-to-end research
• AI initiatives
• Process development

Senior UX Researcher

Conducted one month of in-loco field research across South Africa, Tanzania, the Democratic Republic of Congo, Rwanda, and Kenya, interviewing users for a new solar product. Findings directly shaped its launch strategy and roadmap for the African market.

• Field research · 5 countries
• Solar product · Africa market
• User interviews · Launch strategy

Senior Product Designer

Co-created and delivered high-quality product solutions with cross-functional teams at this design consultancy, contributing to projects for Brazilian, North American, and South American companies.

• Consultancy · Americas
• Cross-functional delivery
• Multi-sector product design

Co-Founder, Fashion Ventures

Co-founded two design-led fashion brands from scratch. COLADA was a women's activewear brand, contemporary cuts, exclusive prints, and a bold rock 'n' roll aesthetic with a strong feminine identity. The second venture was a men's t-shirt brand rooted in Brazil's rising poker culture, built on direct market research and a clear niche positioning. Both brands were driven by design thinking, brand craft, and hands-on entrepreneurship.

• COLADA · Women's activewear
• Brand design & identity
• Market research & positioning
• Fashion entrepreneurship